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Persona

Identity verification platform with document checks and selfie liveness.

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About

Persona is an identity verification platform used for KYC, AML, fraud prevention, and age assurance. It verifies government-issued documents against live selfies with liveness checks, layered with device, behavioral, and network signals to catch impersonation and deepfakes.

The platform supports ID verification across more than 200 countries and territories, plus reusable verified identities and passkey-based credentials. In May 2025 it raised $200 million at a $2 billion valuation, and Anthropic selected it to verify some Claude users, a sign of its standing in the identity stack.

What it can do

  • Document and biometric verification with liveness checks
  • Deepfake and impersonation detection signals
  • Reusable verified identities with passkeys
  • Configurable retention and redaction for compliance

Setup

Create an account, build a verification flow in the dashboard, and embed it via API or SDK.

Prerequisites

A product that needs user identity checks and a Persona account.

Use cases

identity-verificationkycfraud-preventionage-verification

Works with

Trust score — 8/10

/10 trustVerified

Scored 8/10 (verified tier, metrics-v1). Evidence: Verified via vendor site/docs/GitHub and reputable coverage, wave 115; Trending score 82/100 from researcher assessment.

Sources

Every fact above was checked against these sources. Where a claim comes from the provider and couldn't be independently verified, the text says so.