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Genies

AI avatar platform for creators, celebrities, and developers.

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About

Genies builds AI-powered avatars and UGC tools: users create personalized 3D avatars, avatar fashion, and interactive experiences, while developers use the Avatar Framework and SDK (with a 2025 Unity partnership) to embed AI characters and companions into games and apps. The company claims a leading share of the celebrity avatar market through partnerships with Universal Music Group and Warner Music Group.

Founded in 2017 by Akash Nigam, Genies raised $150M at a $1B valuation in 2022 in a Silver Lake-led round, with Bob Iger on the board and total funding above $230M. Recent moves include 2025-2026 avatar creation tools for talent agencies and AI companion integrations. Monetization and retention remain the open questions for a culturally strong but still platform-building company.

What it can do

  • AI avatar creator with fashion and props
  • Avatar Framework and SDK for developers
  • Celebrity and brand avatar partnerships

Setup

Download the Genies app or explore the developer SDK and Avatar Framework docs.

Prerequisites

A smartphone for the app; a developer account for SDK access.

Use cases

avatarsdigital-identitygamingugc

Works with

Trust score — 8/10

/10 trustVerified

Scored 8/10 (verified tier, metrics-v1). Evidence: Verified via vendor site/docs/GitHub and reputable coverage, wave 106; Trending score 82/100 from researcher assessment.

Sources

Every fact above was checked against these sources. Where a claim comes from the provider and couldn't be independently verified, the text says so.