Frase
Question-based SEO content optimization with AI briefs and AI-search visibility scoring
About
Frase is an SEO content tool built around question-based research: enter a keyword and it generates content briefs showing which topics to cover, which questions to answer, and how long the piece should be based on top-ranking pages. It includes an optimization editor, an FAQ answer engine, and a newer AI visibility tracker that monitors how often content appears in ChatGPT and Perplexity responses. Pricing trackers disagree (older pages cite ~$15/month, newer ones $49-299/month tiers), so the pricing page is the source of truth. It is strong value for solo writers and small agencies, but it offers limited technical SEO compared to all-in-one platforms, and AI drafts still need human editing.
What it can do
- Automated content briefs, SERP analysis, question research, content optimization scoring, AI writing, AI visibility (GEO) tracking
Setup
Sign up, enter a target keyword, and generate a brief; paste drafts into the optimization editor for scoring.
Prerequisites
A content calendar or target keywords; Google Search Console access for audit features.
Use cases
Works with
Trust score — 7/10
Scored 7/10 (verified tier, metrics-v1). Evidence: Question-based SEO briefs and optimization editor confirmed across review sources; Pricing trackers disagree ($15 vs $49-299/mo) — disclosed as conflict; AI visibility (GEO) tracking noted as newer 2025 addition.
Sources
Every fact above was checked against these sources. Where a claim comes from the provider and couldn't be independently verified, the text says so.